She Loves The F Word

What happens in Vegas...

Fashionkate law1 Comment

A few weeks ago I had the privilege to attend the WWD Magic trade show with my dear friend Anna.   She owns a fabulous boutique and online store, Fira, and I simply adore her style.  For those of you who aren't familiar, WWD Magic is THE trade show to attend if you are a buyer for women's fashion.   It has all the latest trends, most wanted brands and must see fashion. With my background in merchandising and love for fashion, Anna and I had always talked about joining forces for one wicked fun buying trip.  Well this year the stars aligned and I was able to join her for her Spring and Summer buying.  Let me tell you it was like all my wildest dreams came true! I shopped til I dropped with a great friend, spent *her* money and stocked her store will my favorite fashions.  Add in good food, a few *ahem* drinks and the Vegas night life and BAM! BEST TRIP EVER!!

Okay so you missed out on the drinks and the nightlife, but lucky for you what happens in Vegas doesn't stay in Vegas... this time.   I'm highlighting the top Spring and Summer trends from the show AND even better, the trends we bought in Vegas are starting to trickle in at FIRA this week!

GRAPHIC TEES

If you've followed my blog for long you know I'm OBSESSED with my Pour the Pinot Noir Tee from Tiff + Jen.   I dress it up with a fringe skirt or down with a pair of distressed jeans.  It's literally my favorite white Tee.  I actually got Anna the same Tee for Christmas and had mentioned T+J might be at WWD Magic.  Lady luck was on our side as we stumbled on to their booth the first morning we were walking the show.  We met two of the super fabulous ladies of T+J (pictured below) and bloggers I follow on the reg: Tiffany @tiffanyish and Brittany @thefbombs.  Let me tell you, these ladies are absolute dolls!  They are just as fabulous as their designs.  Anna practically picked up their entire line.  The cheeky Tees and statement necklaces are already starting to roll into the Fira site and store.  Their new relaxed fit,  Pop the Champagne Tee, my personal fave Pour the Pinot Noir and the tongue-in-cheek Shut the Front Dior Tees are all up with more fab Tees on their way.  

image.jpg

OFF THE SHOULDER

The cold shoulder never looked so good!!  You girls better start doing shoulder presses as I type because this Summer, it is all about the shoulders.  Off the shoulder and cut-aways are everywhere in women's fashion so be prepared to show some shoulder. 

I posted this off the shoulder striped dress to Instagram from the show and even Farrah Abraham 'liked' it.  HA!  The fitted body offset with the wide bell sleeves makes this dress too good to pass up.  It too will be live on the site this week! 

image.jpg

Take casual up a notch by adding a cold shoulder to your basic Tee.   I love this lightweight waffle thermal that is currently in the store in Grey and Black.  Don't fret if you aren't in the Chambana area, they both will be live next week on the site. 

image.jpg

We picked up this charming off the shoulder linen dress and it is already in store and online.  It is the perfect throw on and go Summer dress!

I already called DIBS on both these Everly dresses.  The cold shoulder one on the right is too cute to handle but I'm dreaming of the day that peach maxi lands in my closet.   Summer staple, for sure!

image.jpg

LOVELY LACE

Lace has been a hot trend for a bit, but was still all over the show in bold colors.  In tops, dresses, and even rompers.  I am absolutely GUSHING over this long lace dress.   I made Anna double up on this stunning mustard yellow and snag it in solid black as well.  I already have my pre-order in for the one I'm wearing.  It is the PERFECT dress to wear to Summer weddings.  I don't care how much duct tape I need to use to stay in it, it will be worth it!  It should be in store and online by April.  I'm sure Anna would let you put your DIBS now if you wanted to pre-order.   I'm wearing a small in case you need a size reference. 

image.jpg

FRINGE FOR DAYS...

Ya'll already know how I feel about my fringe bag...  GUSH.  I'm happy to say fringe is here to stay in a BIG way.  From purses, to jackets and tops fringe is making a fierce appearance this Summer.   Fira picked up every bag in the shot below!   I'm totally digging the olive fringe cross-body bag.  It's perf for Summer festivals! 

image.jpg

This top has it all going on, fringe, a 'lace' vibe and the cold shoulder.  It's like the epitome of Summer fashion in one single piece.   

image.jpg

ROCK OUT

Rock band Tees with distressed denim should be your Summer uniform. We picked up these 4 Chaser brand band inspired Tees.  I'm dying for the ACDC tank and crushing on the cold shoulder of the Tom Petty Tee.  Pure perfection.    

image.jpg

DISTRESSED DENIM

Damaged denim is back with a vengeance.   I still remember my dad visiting me for Dad's weekend in college.   We went shopping and I convinced him to buy me a pair of super distressed Abercrombie and Fitch jeans.  (Don't judge. You know A+F was in your wardrobe too)  I can still hear him now "Why in the HELL am I paying this much F#cking money for a pair of torn up jeans?! I could do that myself!"  Well 15 years later, distressed denim is back and more distressed than ever.  The more tears, rips, and fray, the better.    Anna has been stalking this jean brand called BLANK NYC.  Every blogger we follow is always talking about how great these jeans feel, fit, and their washes are always on point.  Even better, they are super affordable (under $90).   When we hit up their booth, we were gushing over their display.   Fira picked up several styles of jeans and cut-offs.  They will be in store next week!  I for sure will be purchasing the 4 styles shown below. 

image.jpg

I'm gaga over these grey cutoffs.   I think I'll lunge my way into Summer just so my legs will be ready for these bad boys. 

image.jpg

HALF TOP KNOT

The half top knot is all the rage!  A good way to know what's going to be trendy is to pay attention to what other buyers are wearing.   Well every girl we saw at the show was rocking this adorable half top knot.   It's a fun new twist on the tried and true top knot and it's a style us thin haired girls can finally get behind.   AMEN! Anna rocked this new style on day 3 and she looks pretty damn fabulous, if I do say so myself. 

image.jpg

This was a quick trip to Vegas but it is one I will never forget.  Anna and I were the perfect shopping buddies at the show.  We have two totally different styles, she's all bohemian fabulous and loves layering delicate accessories, and I'm more of a fitted, cinch at the waist with a statement necklace kind of gal.  All around we scored some killer pieces for Fira that will be sure to fit everyone's unique style.  After all, Fira is boutique so you stay unique!   

If you live in the Champaign/Urbana area you must stop by to check out Anna's store and meet the sweetest peach around.   Anna's likely to be there when you drop in, and I promise you will feel like you just stepped into her home.  She'll offer you a water when you walk in.  Give your kids popcorn and be your personal shopper as you peruse her racks of fabulous clothes and accessories.   It truly is a top notch shopping experience.    We may live 2,000 miles apart but Fira online keeps me stocked with all my favorite, unique pieces. 

image.jpg

PS. Be sure to follow Fira on Instagram @firaboutique for sneak peaks on all of Fira's newest arrivals.   I'll be sure to keep this blog updated with clickable links when the items I mentioned above go live.  

PPS.  In case you missed my insta post I wore this gem of a dress in Vegas and it's back in stock at Fira